This past spring, Miami street artist David Anasagasti’s work started popping up in Japan and South America. It was the type of global exposure that Anasagasti didn’t want: American Eagle Outfitters had built an international advertising campaign around his best-known, oldest image—half-squinting, drowsy eyeballs layered on top of one another. In the ads, young adult models wearing American Eagle clothes frolic in front of his art. One shot featured a model holding a spray paint can, grinning, with Anasagasti’s street mural prominent in the background. Additionally, American Eagle allegedly hired artists to recreate the eyeball painting on an eight-foot-tall panel outside a store in Medellin, Colombia.
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